Video investor pitches are here. While, virtual investor pitches may be the norm in the not too distant future. You want a well executed video that grabs an investors emotional attention in the first few seconds. Investors / VCs want to be taken on a progressive upward steady path that gets better and better where it revs up to a climatic emotional high. Remember, the basic principles of sales is that transactions are made when an emotional connection has been first established. Ask yourself, ‘what elements of video bring out an emotional connection in people’.
When you can define these things; you give yourself an edge in your elevator pitch. More on this in a future post. Make sure to subscribe to keep updated on our projects with innovative startup companies as we will be producing much of their VC pitches and sales decks.